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PERL note: The virtuous circle strategy continues to deliver

Download the latest Progressive Equity Research note covering today’s 2019 Interim Results.

“With strong synergies between mobile marketing and mobile payments, the Bango strategy creates a virtuous circle, by increasing the customer base to generate more payments, this attracts more merchants, which attracts more customers. The addition of the data business supercharges this process. More customers = more customer insight data = more effective marketing which grows the customer base more rapidly, generating more payments and more data.”

All forecasts contained within represent the views of Progressive Research, not of Bango or other analysts covering Bango.

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