Bango PLC - Bango partners with TPAY MOBILE
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Released
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RNS Number : 2259M
Bango PLC
20 January 2021
Bango partners with TPAY MOBILE to accelerate mobile commerce
Collaboration to boost digital access across fast-growing, mobile-first markets
Cambridge, UK, 20 January 2021 - Bango (AIM: BGO), the data-driven commerce
company, and TPAY MOBILE FZ-LLC (TPAY MOBILE, www.tpaymobile.com) the fullservice digital payments platform for the Middle East, Africa, and Turkey, have
formed a strategic partnership to increase access to digital commerce. This
partnership simplifies and accelerates entry into new markets for online merchants
by connecting platforms and pooling operational expertise.
The Bango Platform is used by the world's most successful online businesses,
including Amazon, Google, and Microsoft, to bring their products and services to
billions of users worldwide. By collaborating with TPAY MOBILE, Bango's merchant
partners will more quickly be able to gain access to an estimated 1.5 billion people,
thanks to the massive footprint of carrier billing and wallet providers TPAY MOBILE
has in Africa, the Middle East and Turkey, which are now available through the
Bango Platform.
TPAY MOBILE has pioneered digital commerce and financial inclusion in the Middle
East, Africa, and Turkey. Its technology is used by regional digital merchants and
international brands like Google, Apple, Unity, Huawei, PUBG and Tencent to
connect to consumers across MEA and Turkey. These merchants can now scale
globally through the worldwide payment reach enabled by the Bango Platform. In
addition, merchants integrated to either Bango or TPAY MOBILE can accelerate
revenue growth from their products and services, by using Bango Audiences in
marketing programs, which attract more paying customers through payment
behavior targeting.
Paul Larbey, CEO of Bango, said: "This partnership significantly increases the value
of the digital commerce ecosystem for customers of both Bango and TPAY MOBILE.
It accelerates Bango towards a key goal, to put people at the center of commerce
by enabling financial inclusion for everyone."
Sahar Salama, CEO of TPAY MOBILE, commented: “This partnership with Bango – a
global leader and innovator in online commerce – represents another significant
milestone in TPAY MOBILE’s journey, reiterating our strategy around collaboration
as the chosen route for making an impact in the age of unrivalled growth of APIs
and the platform economy. It also reinforces our commitment to continuously
invest, now into the global ecosystem, to unlock the value of digital commerce and
financial inclusion across MEA and Turkey.”
Through the partnership, Bango and TPAY MOBILE will leverage their technology
and increase operational capacity to simplify the path for online merchants to
launch into Turkey, Africa, and the Middle East. Bango and TPAY MOBILE's
partnership gives more opportunities for mobile network operators in Africa, the
Middle East and Turkey to capitalize on customer demand for online content and
services.
Bango will also expand through TPAY MOBILE its purchase behaviour targeting
technology - Bango Audiences - to include more countries in the region, where
acquiring users that have the ability to spend in-app has been difficult for
marketers before.
ENDS
Contact Details:
Bango PLC
FTI Consulting
Liberum (Nomad and Broker)
Tel. +44 333 077 0247
Tel. +44 203 727 1000
Tel. +44 20 3100 2000
Ray Anderson, Exec Chair
Rob Mindell
Cameron Duncan
Paul Larbey, CEO
Darius Alexander
James Greenwood
Carolyn Rand, CFO
Matteo Valli
Ed Phillips
Anil Malhotra, CMO
Will King
About Bango
App developers, stores and payment providers cross the threshold into the Bango
ecosystem to converge, grow and thrive. By bringing businesses together and
powering e-commerce with unique data-driven insights, Bango delivers new
business opportunities and new dimensions of growth for customers around the
world. Being inside the Bango circle means global merchants including Amazon,
Google and Microsoft can work together with payment partners from Africa to the
Americas, accelerating the performance of everyone on the inside.
Bango. Think inside the circle. For more information, visit www.bango.com.
About TPAY MOBILE
TPAY MOBILE makes it easy for digital service providers to access over 600 million
customers and accept payments across MEA and Turkey. Through one simple API
integration, TPAY MOBILE's full service mobile payment platform enables rapid
business growth and drives financial inclusion.
TPAY MOBILE is headquartered in the UAE and its services are currently used by
over 30 million active users in 27 countries across MEA & Turkey. TPAY MOBILE's
shareholders include Helios Investment Partners, the leading Africa-focused private
investment firm, and A15, the Middle East's leading tech-focused VC fund.
For more details visit www.tpaymobile.com
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