Proactive video interview: Bango adds LinkedIn to the Digital Vending Machine®

In this video interview, Bango CEO Paul Larbey discusses the addition of LinkedIn to the Digital Vending Machine® (DVM™) and what it means for partners, content providers and subscribers.

LinkedIn Premium is now available through the Bango DVM™, allowing resellers such as telcos and banks, to include professional services in their subscription bundles. This expands the Bango Super Bundling proposition beyond entertainment into work and productivity.

What this means

The interview highlights how Bango continues to grow the range of services available through the DVM™, helping partners build more relevant and personalized offers.

• Partners can bundle LinkedIn Premium with other subscriptions

• LinkedIn reaches new paying subscribers through indirect channels

• Subscribers access work and lifestyle services in one place

Why it matters

Bundling is evolving.

As Paul Larbey explains, adding services like LinkedIn to the DVM ecosystem reflects demand for bundles that support more of everyday life, not just entertainment.

By bringing more services into the Bango DVM, Bango connects content providers with new distribution channels and helps partners drive engagement, retention and subscription growth.